Your Project will be managed by Umami Studio London Creative Director Miayley Passmore, with extensive design experience in the luxury Sector. Works published in…
Working closely with CEOs, GMs and Directors within the luxury sector - strategically positioning companies ahead of their competitors with an advanced understanding of brand identity. Supporting clients across a wide variety of sectors from 5-star hotels, interior stylists, luxury developments and the health and wellness space - delivering researched designs that balance luxury aesthetics with current design trends. Projects are led from concept through to final delivery. Every project is unique - services include branding, logos, typography, colour palettes, brand guidelines, luxury collateral, web design and SEO, photography, retouching, concept imagery, advertising, digital marketing, social media, interactive presentations, video editing, and copywriting.
Creative Director & Founder of Umami Studio London
Head of Design for Global 5-Star Hotel Group The Set, Destinations in London, Paris, Amsterdam, Hong Kong, Thailand, Mexico, The Philippines, Corfu & Mykonos.
Rebranding the business from initial concept to rollout including art direction, new fonts, colour palette, logos, interactive brand guidelines, providing training in-house and externally on the evolution of the rebrand and how to implement the new look & feel across the business. Curating the design output across the hotels encompassing a wide range of print and digital design including branding, logo design, presentations, large format printing, social media, video content and advertising campaigns in publications such as The New York Times, Tatler and Walpole magazines. Managing the workload and working with Directors across the properties globally, leveraging expertise in the Adobe Creative Suite, providing creative and technical support to hotel teams across print and digital formats.
Art Consultancy for the 5-Star Luxury Hotel Space Peter Millard & Partners - Clients Including Rosewood London, Ritz Paris, Park Hyatt, Waldorf Astoria, Tony Chi, Hilton & Marriott.
Lead in-house designer for globally renowned Art Consultancy, working with the most prestigious hospitality brands in the world. Producing mixed media artworks and presentations, overseeing print production, producing Artbooks, packaging, briefing suppliers and freelancers, sourcing artworks, negotiating costs and ensuring work is delivered to a high standard, training staff, designing and managing the company website.
Senior Graphic Designer for Hilson Moran, Creators of The Gherkin, Coal Drops Yard & Sky Garden - London's highest public garden.
Overseeing the in-house design team, ensuring all print and digital creative output is delivered to a high standard across a business of 200 staff. Rebranding the business from initial concept to rollout, creating and overseeing the Brand Guidelines for the business. Winner of the Company Champion award and nominee for People’s Choice award. Researching design trends and leading bi-weekly presentations to the CEO and board of Directors outlining design proposals for the business. Following the rebrand, Hilson Moran's visual identity is now recognised as "Second to none and far better than competitors in the marketplace”.
Freelance.
2012 STILL MOTION DESIGN AGENCY
2012 DASH AND MILLER
2012 LONDON FASHION WEEK 2011 SLINGSHOT
2011 PAINTWORKS
2011 PLASTER CREATIVE COMMUNICATIONS
2010 STRAWBERRY STUDIOS
